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brand extension

/brænd ɪkˈstɛnʃən/ /brænd ɪkˈstɛnʃən/
noun
GeneralBusiness
  1. 1 marka genişletme, marka uzantısı countable or uncountable

Definition (English)

Using an existing brand name to launch a new product in a different category.

Example Sentences

  1. This is a successful brand extension.
    Bu, başarılı bir marka uzantısıdır.
  2. Brand extension can leverage existing customer trust.
    Marka uzantısı, mevcut müşteri güveninden yararlanabilir.

Phrases 40

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