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brand archetype

/brænd ˈɑrkɪˌtaɪp/ /brænd ˈɑːkɪˌtaɪp/
noun
GeneralMarketing
  1. 1 marka arketipi countable

Definition (English)

A familiar character type, such as the hero, used to give a brand a clear personality.

Example Sentences

  1. The hero is a common brand archetype.
    Kahraman yaygın bir marka arketipidir.
  2. This brand uses the 'lover' brand archetype.
    Bu marka 'âşık' marka arketipini kullanıyor.

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