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USP

/ˌjuˌɛsˈpi/ /ˌjuːˌɛsˈpiː/
noun
GeneralBusiness
  1. 1 benzersiz satış teklifi
  2. 2 en önemli özellik

Definition (English)

  1. A unique feature or benefit of a product or service that makes it stand out from competitors.
  2. The main reason a customer should choose your product or service over others.

Example Sentences

  1. What is your product's USP?
    Ürününüzün USP'si nedir?
  2. Their USP is excellent customer service.
    Onların USP'si mükemmel müşteri hizmetleridir.

Synonyms

unique selling pointunique selling propositiondistinctive featurekey featuremain advantagespecial featurecompetitive advantage

Collocations

highlight the uspidentify the uspstrong uspclear uspdevelop a uspmarketing usp