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touchpoint

/ˈtʌtʃˌpɔɪnt/ /ˈtʌtʃpɔɪnt/
noun
GeneralBusiness
  1. 1 temas noktası
  2. 2 etkileşim noktası

Definition (English)

  1. Any point where a customer interacts with a company or its brand.
  2. A moment when a customer comes into contact with a brand, such as seeing an ad or visiting a store.

Example Sentences

  1. Every customer touchpoint matters.
    Her müşteri temas noktası önemlidir.
  2. The website is an important touchpoint for our customers.
    Web sitesi, müşterilerimiz için önemli bir temas noktasıdır.

Collocations

customer touchpointbrand touchpointtouchpoint strategytouchpoint maptouchpoint analysistouchpoint experience

Related Words

customerbrandmarketingexperienceserviceinteraction