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AVE

/ˈɑˌveɪ/ /ˌeɪˌviːˈiː/
noun
GeneralBusiness
  1. 1 reklam eşdeğer değeri
  2. 2 medya değeri

Definition (English)

  1. A metric estimating the value of media coverage if it were purchased as advertising space.
  2. The monetary value assigned to earned media coverage, comparing it to paid advertising costs.

Example Sentences

  1. The AVE for the article was surprisingly high.
    Makalenin AVE'si şaşırtıcı derecede yüksekti.
  2. Many PR professionals question the validity of AVE.
    Birçok halkla ilişkiler uzmanı AVE'nin geçerliliğini sorgulamaktadır.

Collocations

calculate aveave metricuse aveave valuemedia aveave measurement

Related Words

media coveragepublicityadvertisingpr metricsmedia valueearned media